PinnedBeyond the Budget: The Price of Bad Customer Support in B2B SaaSIn the wild frontier of B2B SaaS, customer support isn’t just a sidekick; it’s the superhero. I’ve got a real-life story of how our company…Jan 12, 20241Jan 12, 20241
PinnedPublished inBetter MarketingThis simple change in Facebook Ad images increased our CTR by 150%I was the Copywriter for an E-Commerce Hair & Skin Care company, and this simple change to all the images and videos we used for Facebook…Nov 29, 20215Nov 29, 20215
PinnedPublished inBetter MarketingGoogle’s Shift to Responsive Search Ads: How to Write Perfect CopiesFrom June 2022, you will only be able to create responsive search ads for Google AdWord campaigns. What does this mean to your business…Jan 4, 20223Jan 4, 20223
PinnedPublished inWriters’ BlokkeImprove Your Writing Skills by Binge-Watching Sitcoms: 7 Content Elements to Focus On“Wait, did I read that right? Can watching sitcoms make me a better Copywriter?”Aug 17, 20213Aug 17, 20213
Case Study #3: Building Brand Loyalty and Sales for Mamaearth1. Boosting MamaEarth’s VisibilityFeb 12Feb 12
The Good, The Bad, and the Redundant: Remembrance of Earth’s Past Trilogy ReviewThis is my review of the now popular “The Three-Body Problem” book series written by Cixin LiuDec 16, 2024Dec 16, 2024
The Subtleties Of White Space In CopywritingUsing White Spaces To Create Emphasis, Add Impact, and Make Your Copy Easy to ReadMay 16, 20231May 16, 20231